IQOS PWA App
Instant access, no installation
Gamified onboarding
Cross-device product support
When support becomes part of the product
IQOS PWA is a progressive web app designed to streamline the customer onboarding process and showcase products.
IQOS wanted a simple, engaging way to help users understand and interact with their devices - without downloading an app. The digital experience needed to match the premium feel of the brand.
Low engagement with static product manuals
App stores were a barrier to quick onboarding
Needed a branded, seamless experience across all devices
Wanted a way to educate users interactively
Client's country
Israel
Service
PWA
Project duration
3 weeks
When support becomes part of the product
IQOS PWA is a progressive web app designed to streamline the customer onboarding process and showcase products.
Client's country
Israel
Service
PWA
Project duration
3 weeks
IQOS wanted a simple, engaging way to help users understand and interact with their devices - without downloading an app. The digital experience needed to match the premium feel of the brand.
Low engagement with static product manuals
App stores were a barrier to quick onboarding
Needed a branded, seamless experience across all devices
Wanted a way to educate users interactively
01
Analytics
02
Wireframes
03
UI design
04
Development
05
Testing
Our solution
We built a mobile-first PWA that allows users to explore the product line, complete onboarding steps, and access support - all in a smooth, app-like interface.
Progressive Web App (PWA)
Built a lightweight app accessible via any browser - no install required.
Smart onboarding flows
Animated walkthroughs to help users start using the product immediately.
Gamified product education
Interactive quizzes and visual guides to boost engagement and retention.
Multiformat content system
Integrated videos, tips, and visuals for deeper user understanding.
Brand-aligned UI/UX
Designed every element to reflect IQOS identity, from tone to colors.
Cross-platform optimization
Tested and tuned for smooth performance on mobile, tablet, and desktop.
What we achieved for the client
Users onboarded faster and with higher satisfaction
No download barriers — accessible instantly across all devices
Delivered a polished digital layer to complement a premium physical product
Delivered a polished digital layer to complement a premium physical product
Client feedback
“This is how product onboarding should feel — sleek, simple, and personal. WOW Solutions nailed the experience.”
Tobacco product onboarding & customer engagement platform
Why choose us?
Deep expertise in CRM
Over 10 years of developing solutions for businesses.
Flexibility and customization
The system is adapted to the client's real processes.
Support and development
After implementation, we continue to improve the system based on analytics data.
We are ready to discuss your project
Thanks to our solutions, the client not only increased sales but also improved customer service, becoming more technological and efficient.
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